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Real Estate Marketing 2.0:

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by Riel Roussopoulos @ 07-02-2009

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How to video blog

by Riel Roussopoulos @ 07-01-2009

This is a short video that I made using Jing on how to configure a button.Hope you enjoy.

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Pricing Options for Livein Profiles

by Riel Roussopoulos @ 06-29-2009

Many of you know that i've been growing our community sites here in Vancouver. We've added the ability for other agents to list themselves and show their properties in the websites, this means that a true representation of the area can be made. ...

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List Building Techniques | Real Estate Marketing

by Riel Roussopoulos @ 06-12-2009

List building is a part of every marketers job, and real estate agents are ultimately marketers.As the old saying goes, the money is in the list.See the video as I explain to you the concept and you'll see how a little bribe can go a long way.&nbs...

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Suck Highly Targeted Leads In Like A Shop Vac

by Riel Roussopoulos @ 06-12-2009

Watch this video and see how I can get 100's of new leads in just minutes.Finally get the power of the web working for you, this tool will ferret out new buyers and listings for you like nothing I've seen before.Order Lead Magnet NowThis is strong...

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The Real Estate Agent From Hell

by Riel Roussopoulos @ 05-30-2009

Thought this was pretty funny, this would be the agent from hell.There was a part that hit me though towards the end.  He's talking about tire kickers.How would you handle this differently?

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Eco Realtor Open House Opt In Forms

by Riel Roussopoulos @ 05-24-2009

This is the first time that we've done this but I think it worked pretty well.We'll improve it in coming open houses, but building in an auto responder with the area info, listing details and comparable area listings, sent to their email address, ...

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How to make forms on your website using Google Docs

by Riel Roussopoulos @ 05-09-2009

This is a short post where I'll show you how I put this form together using google docs.It's not a real job, so please don't apply.There is a video below that shows the process.Loading...

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Commissions vs Referrals - Which is better?

by Riel Roussopoulos @ 05-03-2009

 Advertising vs Referral commissions.Take a minute to fill in our survey and see what people think.

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Twitter Automation Tools

by Riel Roussopoulos @ 04-29-2009

 If any of you have followed my twitter feed, you'll notice that fairly soon after, I follow you back.This is with the help of a little automation help from a great piece of software.In addition to automating my follows, it can schedule tweet...

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Return on Investment on a Community Website

by Riel Roussopoulos @ 04-26-2009

Of course this would be dependent on what area you are selling real estate in but here in Vancouver the numbers work out something like this.We've been struggling with a monthly recurring fee and in the end, compared to the expected return on inve...

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What do Agents want from a web marketing company?

by Riel Roussopoulos @ 04-16-2009

Always interested in what agents are looking for, please take a minute to answer these questions for me.Loading...

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ReTweet Contest

by Riel Roussopoulos @ 04-16-2009

 Retweet Give Away | Get a Report on how to dominate google local search just for following.

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Work Less and Make More with Internet Leads

by Riel Roussopoulos @ 04-08-2009

This video is an interview with Rick where he outlines the ways that the internet has changed his business and made it easier to do his job.

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New Leads Keep Coming

by Riel Roussopoulos @ 03-15-2009

There have been several new leads that have come in of late from the livein sites.  We have not really started to do any specific marketing for them, this site (commercial drive house for sale) specifically has not been marketed and is delive...

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Big Announcement Coming For Vancouver Agents

by Riel Roussopoulos @ 03-11-2009

3 years in the making and our community software is almost ready for a release.We're going to have a "LIFE TIME LICENSE" sale for a very limited release of names.What's this?  Simple, you pay one price, and then you never pay again.  For...

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Example of Bad Pay Per Click Marketing

by Riel Roussopoulos @ 03-05-2009

I hate to pick on people .. but I had to point this out as a waste of money.Facebook and google adwords can be good traffic sources to get people to your listings, but you have to know how to do it right.Always create a landing page with a contact...

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Here's a guy who "gets it"

by Riel Roussopoulos @ 03-04-2009

Watch this video about local real estate agent Ian Watt and how he markets himself using online tools.This is a guy who "get it"If you'd like to replicate what he's doing... read our book and get on the list at YourFarmer.com

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Give Free Advertising

by Riel Roussopoulos @ 02-21-2009

Watch this video where I outline how our system works and how we've been promoting it to grow it.This is early stage, but very happy with the overall success and reaction. Move the Free Line as Eban says.Links we talk about in this video are : htt...

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How Real Estate Has Changed

by Riel Roussopoulos @ 02-10-2009

How Has Real Estate Marketing Changed?

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Dominate Google With Social Marketing

by Riel Roussopoulos @ 01-23-2009

This is one of those simple things that can have a dramatic effect on your rankings. You can download my report on Social Media Marketing for a detailed list of social bookmarking sites ...

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If you fail at first... Try again

by Riel Roussopoulos @ 01-20-2009

Seems like simple advice doesn't it?I know it sounds simple but how many of us do it?It's so easy to simply walk away and focus on something else when you don't get immediate success, but in the end where does that leave you?Watch this video, if t...

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Advertise your blog by joining communities

by Riel Roussopoulos @ 01-13-2009

Something that you will find, especially if you join something like LiveJournal, Jing, ActiveRain, Inman, or linkedIn is that users just like you have created communities for people with common interests.There are communities for just about any su...

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Live feed from your Open House

by Riel Roussopoulos @ 01-08-2009

Here's a great technology that makes it simple to hold a live video conference.http://ustream.tvI had a few ideas about how you could use this to get more exposure including hosting a live telecast about market conditions, making a show out of loc...

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Viral Listings Report

by Riel Roussopoulos @ 01-07-2009

10 ways to make your real estate listings go viral In today's market, you need to take advantage of every opportunity you can get to gain more awareness for your name. One of the most tried and true forms of advertising your name and...

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Auto Follow Twitter Tool

by Riel Roussopoulos @ 01-02-2009

If you're not using twitter yet ... start now!!!If you are, you should check out this tool to set up an AUTO FOLLOW on twitter.That way, whenever someone follows you on twitter, you can follow them back (good for growing your business, don't bothe...

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Yellow Pages Advertising Fading Fast

by Riel Roussopoulos @ 12-24-2008

This post about the yellow pages "bleeding more money into online advertising" caught my eye this morning."Much like newspapers, print Yellow Pages will continue to bleed dollars to their various digital counterparts, from Internet Yellow Pages (I...

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Free Review Copy Of My New Book | Real Estate Marketing 2.0

by Riel Roussopoulos @ 12-11-2008

I am going to give away some pre release copies of my new book - Real Estate Marketing 2.0I've written a new book on Real Estate Marketing 2.0It's packed with tips that I've learned over the last few years working in the business.I'm planning to s...

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How did the LiveIn sites come about

by Riel Roussopoulos @ 11-18-2008

This is a brief history of where the idea for the "LiveIn" websites came from.

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Our Revenue Share Model

by Riel Roussopoulos @ 11-17-2008

In the end, it's really all about "what's in it for me" right?  Let's get into the nitty gritty details.Besides the fact that you'll be growing your presence and your reputation in the community, skyrocketing up the google ranking and getting...

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Be the expert in your community

by Riel Roussopoulos @ 11-16-2008

Take a look at how easy we make it for you to be the local area expert.Press the arrows to flip through the slide show.

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Don't Sell, just provide information

by Riel Roussopoulos @ 11-03-2008

 Real estate marketing does not have to be an "in your face" thing.  There are many ways to work your way into people's awareness.  Try to find ones that don't involve making them call you for information.

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Website TuneUp

by Riel Roussopoulos @ 10-27-2008

If your website was a car, you'd want to put some oil in it at this time of year, and make sure you've got all weather tires on it for the coming season.Bring us in for a SEASONAL WEBSITE TUNE UP.We'll take her for a spin, listen for clunking soun...

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Sold on SellFM and Our Real Estate Marketing Tools

by Riel Roussopoulos @ 09-07-2008

Rick sold one of his listings in record time and the owners credit his strategy and cutting edge tools.  Nice for us.

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Google Docs Explained

by Riel Roussopoulos @ 09-02-2008

 I love these guys, common craft is great at explaining things in simple, easy to understand terms.They have a great show you should check out called The Common Craft Show.With no further ado, I'd like you to see this simple explanation which...

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AgentXL | Video | Real Estate Marketing 2.0

by Riel Roussopoulos @ 08-30-2008

 This video was made by our good friends down at Media2oIt's designed to go onto both the yourfarmer.com and the agentxl.com websites. Let me know what you think in the comments below.

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Rockin' Google with our SEO Action

by Riel Roussopoulos @ 08-23-2008

It's great when you see your work giving you results.We've been working on optimizing our google performance for our AgentXL application.Having the MLx(can't use due to cease and desist letter from CREA for trademark reasons) number show up in a g...

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Overlay Signup

by Riel Roussopoulos @ 08-21-2008

 I wanted to mess around a little bit with the concept of putting the coaching for how to sign up for things, right into the application.We should be able to create these types of interfaces to help users with adoption.(course some better lig...

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Keyword Domain Strategies

by Riel Roussopoulos @ 08-18-2008

 A few months ago, I spoke to a room of people about web strategy for Real Estate Agents.Someone captured it on video and after reviewing it,  I thought it would be good to share it here.

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How Search Engines Work or Keyword research 101

by Riel Roussopoulos @ 08-13-2008

 This is a little slide show that I did up to show how search engines work and how you can do your own keyword research.Pay particular attention to slide 6 - it's got all the links to "the good stuff".This will help you research the popularit...

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Beginner Realty AgentXL

by Lee Down @ 08-06-2008

 Conducting a first formal training group that arose suddenly this week. A quick crack at laying out the steps for the beginner Realty Agent using AgentXL toolsets, we first cover Adding/Creating New Contacts, and then Adding New Listings to ...

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What is Real Estate Marketing 2.0

by Riel Roussopoulos @ 08-06-2008

 While there are surely many replies to this question, we have defined it basically as cultivating community and creating a permission marketing system that attracts leads to you, rather than forcing you to go looking for them, they come to y...

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AgentXL Broker Edition

by Riel Roussopoulos @ 07-26-2008

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AgentXL Full Market Presentation

by Riel Roussopoulos @ 07-26-2008

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Keyword Research

by Riel Roussopoulos @ 07-18-2008

Have you done your Keyword Research? Do it before you build your site, not after. Even before you buy your domain name.

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Video Blogging on a Cell Phone | Web Marketing

by Riel Roussopoulos @ 07-18-2008

Web marketing takes all sorts of forms, but at the end of the day it's about letting your audience find you and connecting with them in a personal way that is more than just a sales letter.  Giving them something of value in exchange for thei...

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Active Local - Trends in Real Estate Marketing

by Riel Roussopoulos @ 07-09-2008

This is an interesting post about Localism.com which is the community facing part of the Active Rain Network, a realtor focused website."It is a social network based around communities," said Jonathan Washburn, ActiveRain CEO. "We're trying to bri...

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Community Marketing for Real Estate Advisors

by Riel Roussopoulos @ 06-30-2008

 This is a series of screencasts that outline the way to use community groups in your real estate marketing.

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We found our market validation pt.1

by Riel Roussopoulos @ 06-01-2008

 I discovered this last week and have been very pleased to see it's positioning in the market place as I think it is a great validation of our Community focused LiveIn websites as a marketing tool for realtors.

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We found our market validation pt.2

by Riel Roussopoulos @ 06-01-2008

Recently discovered a company called Dominion that is a total validation for our business model in my opinion.Proof that we're definately on the right track with how we've positioned our technology.

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Marketing with Communities

by Riel Roussopoulos @ 05-28-2008

This is a good outline of StrataXL's "Live In" brand of community websites.How they work, where we're going with them and what we're looking for.With an average referral commission over $1K the benefits can add up fast. See the full screen version...

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AgentXL back office

by Riel Roussopoulos @ 05-15-2008

Take a tour of the agentXL back office and some of the functionality and applications of the AgentXL platform.

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